The domain name is the name and address of the website. When a user wants to enter a website, they can enter the domain of the website in their search engines. For example, if a site is named “alanadi”, the domain name will be “alanade.com” or “alanede.net”.
Each site has its own domain address. It is impossible for any two sites to have the same domain. Because the domain names are linked to the website with the help of codes using the IP address.
If it weren’t a domain, users would have to keep in mind the IP number of the site they’re looking for. Because the IP numbers were long, it would have been difficult for users to remember. Domain is a concept developed to overcome this difficulty.
What is Domain Extension?
The part domain extension follows the dotted mark at the right of the domain name. Among the most popular domain extensions worldwide are com, net, and org extensions. In addition to these three domains, many domain extensions are available. These are hundreds of domain extensions that have been removed by an international domain federation called “Public-Root” for creating an environment of unfair competition by some malicious individuals.
Why is Domain Name Important?
The domain of your website shows who the site belongs to or what your site is about. This is why domain is very important in marketing strategies. Domain, along with all these marketing strategies, increases your brand awareness.
With a short, consistent domain you can positively influence the urge of visitors to enter your website. If your website doesn’t have a domain address, no matter how hard you work on it, you’ll always get back from your competitors.
What Sections Does a Domain consist of?
The domain is composed of two sections called TLD and SLD. For example, in a domain such as weasocial.com, the section on the left of the point is called the SLD (Second Level Domain), while the part on the right is called TLD (Top Level Domains).
The TLD (Top Level Domain)
Extensions such as .com, .net, .org, .gov are referred to as TLD. The TLD is located at the end of the domain name. With TLD, visitors to your website will look at the TLD section of your domain to learn about what your site is.
For example, .com, one of the most widely used extensions, is often used in commercials. Because of its increased use, people assume that when they can’t remember a domain extension, it ends with .com. This makes the.com extension seem more reliable.
The SLD (Second Level Domain)
The SLD is a domain that is in front of the TLD. Your Second Level Domain can consist of your name, your block, or your brand name. For example, the remaining part of the weasocial.com domain extension on the left-hand side of the point forms the Weasocial TLD.
What are the specifications to bear in mind when choosing a domain?
The domain forms the name of your website. For this reason, it is the domain of your site that the people who will visit your site will meet first. As you can see, you should choose your website domain carefully.
The most challenging part of domain registration, which is a simple process, is to specify a suitable domain name. If your first impression is as positive as possible, it can cause people to visit your website repeatedly.
What should be considered when choosing a suitable domain?
• If your own name or the name you specified for your website is not appropriate when setting a domain name, you should use keywords related to the content of your website or the business you are doing as the domain name.
• Your domain name must be short and permanent in mind. Therefore, you should use the words that provide these properties in your domain name. You should choose a domain of no more than three words for your website.
• The domain name you specify should also be easy to read. You should not specify words for your name that can be read in different ways or cause misunderstandings.
• You should not have a number or a bar in your domain name. Because these kinds of characters will prevent the domain from being easily written.
• The domain name you specified before registering the domain is.com or. You need to check if there are previously downloaded versions of different extensions like Net. If you have previously downloaded versions, you should be careful not to fall into a situation of imitation.
• You can change your domain name whenever you want, but this will negatively affect the traffic of visitors to your site. Therefore, you should choose a domain name that you can use for a long time.
• If you also register alternatives that contain different domain extensions during domain querying, you will be out of sight of imitators. This also prevents a visitor who searches for your site from being scammed by a copycat site that has been misprinted.